“ The best thing we have done for our business so far! Thank you for doing such an amazing job ”
The global Covid-19 lockdown has affected every single business in one way or another, including us and our clients. As the dust settled, many of our clients had to adapt to a new normal, and none more so than Vegan brand Wild Health . This is the story of how we helped them get online in under a week.
Wild Health is a plant-based cafe & juice bar offering fresh and natural goodness to a bustling community in Leigh-on-Sea, Essex. We worked with Wild Health when they first started out to create a Kickstarter video. The project was a huge success and the brand is thriving. The founders approached us with the task of coming up with a solution that would allow them to move and react to the COVID-19 crisis. So we pitched our latest e-comm offering, giving them a solution to create an online presence to reach and serve their customers without cutting in the likes of UberEats!
New Services for a New Normal
We were careful not to bombard potential and existing clients with half thought out ideas, sales pitches & knee jerk reactions to the current situation. Yo see, we’re not out to make a quick buck, our philosophy is all about enriching brands with beautifully creative photography and film content, and even a pandemic wasn’t going to change that. But, we knew we had to adjust our offerings to accommodate the situation.
So we spent the early days of lockdown brainstorming useful ways to help our clients keep the momentum of their businesses going throughout this crazy time.
We took note of the pain points surfacing for many businesses around us, especially those in the food sector with physical shops and spaces, coming to the conclusion that by offering a package to get brands online fast, we could make a huge difference to these clients. The alternative for these brands is to plug into one of the popular food delivery services like Deliveroo or Just Eat and give up 10-20% of their fees, a huge margin for start-ups even if we weren’t in the middle of a recession! In our research, we found that brands with loyal, local followings could either service delivery themselves, or offer collection at a discounted rate, therefore not needed the network of delivery drivers these brands provide.
But we didn’t stop there. We’re content creators at heart and great products need great photography. So we came up with a package which includes designing a fully integrated website along with photography and film options.
So back to our e-meeting with Wild Health owners Lucy & Lindsay… They loved our solution to get them online asap without shirking on the quality of the brand & their process. We built a fully functioning E-comm Website that seamlessly integrates for phone and tablets. All products were photographed under strict social distancing rules in the store.
We’re looking forward to seeing the continued success of their new website!
If you’re exploring new ways of working for your brand, we could help, get in touch for an informal chat today.
